#5 - To convice

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The Paris 2024 logo – a strategic component of the Olympic bid – was revealed by the bid committee on 9 February 2016. The logo – which was projected on to the Arc de Triomphe at 20:24 – depicts the figure 24 in a dynamic, colourful design that evokes the Eiffel Tower. This unveiling came just a few days after submission of part 1 of the candidature file to the IOC on 17 February, and its presentation at the Philharmonie de Paris.

Découvrez le discours des athlètes ambassadeurs de Paris 2024 à la Philharmonie

Along with the sports movement, young people are also at the heart of the Paris 2024 project.

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Nearly 200 young people therefore met at the French Olympic and Sports Committee to take part in the launch of the consultation process around the Paris 2024 project, in order to incorporate their vision and proposals so that the 2024 Games come up to their expectations.

The process, which is open to everyone, was then progressively rolled out across the French regions after a launch in Marseille, on 22 June.

Cliquez pour découvrir le Comité Génération 2024

In addition to the consultation process, French youth also have a platform through the Generation 2024 Committee, which first met on 5 July 2016.

This committee, comprising 24 young people aged 17 to 25 from various backgrounds – including sport, culture, the media and also sustainable development and urbanism – has contributed ideas to the French bid and worked to promote it amongst the younger generations.

The Paris candidature also takes into account the environmental, social and societal issues at stake.

On 3 May 2016, Paris 2024 signed a strategic partnership agreement with WWF France. Isabelle Autissier, the President of WWF France, has since been entrusted with the chairmanship of an environmental excellence committee that will ensure that Paris 2024 – the first Games aligned with the Paris Agreements – is anchored in respecting these commitments.

On 14 June 2016, Paris 2024 announced that it wanted to be the first bid committee to aim for ISO 20 121 certification.

Other examples of this desire to anchor Paris 2024 in a responsible vision include the signing, on 8 November 2016, of a partnership with the Yunus Centre, a major global player in humanitarian and social business, and the launch, on 19 January 2017, together with UNICEF and Play International, of an international educational programme dubbed «Playdagogy, Olympic values», deployed in Haiti, Kosovo, Burundi, Afghanistan and Bolivia.

Le Cercle des Partenaires

This approach to partnerships with international institutions has also been extended to players in the French economic world – with the launch, on 30 May 2016, of the «Cercle des Partenaires Paris 2024»– and the local authorities involved.

On 23 June 2016, during an Olympic Day organised under the banner of Paris 2024 by the sports movement throughout France, Paris and the department of Seine-Saint-Denis signed a partnership agreement concerning the Paris bid. Seine-Saint-Denis is closely associated with the bid, which aims to be a driver of major territorial dynamism for this department in the greater Paris region.

The same Olympic Day was also marked by a significant tribute paid by the stakeholders of the bid to the International Olympic Committee. They organised their Board of Directors at the institution's birthplace of the Sorbonne where, at the initiative of Baron Pierre de Coubertin, the founding Congress of the IOC was held in 1894.

The candidature file was gradually fine-tuned. In keeping with Olympic Agenda 2020, this was done in consultation with the IOC.

Accordingly, on 1 July 2016, the Paris 2024 Committee, Anne Hidalgo and Denis Masseglia were invited to Lausanne by IOC President Thomas Bach, to discuss the progress and concepts of the Paris bid.

A little more than a month later, on 10 August, Thomas Bach was in turn invited to the French Club at the Rio Olympics, which became a showcase on an unprecedented scale for the Paris 2024 bid and for the organisational expertise of the French sports movement.

Thomas Bach’s visit to the French Club followed that of President François Hollande, who had come on 5 August to encourage the French delegation and send a strong message of support to Paris 2024.

The two presidents, of the French Republic and the IOC, met a few weeks later during Thomas Bach's visit to Paris on 1 and 2 October.

On being received at the Elysée Palace on 2 October, Thomas Bach declared « Paris has a very strong candidacy », adding: « Your project is excellent and perfectly in line with Olympic Agenda 2020 ». This was most heartening.

On 7 October 2016, while a national mobilization and engagement tour had been up and running in Marseille since 12 September, Paris 2024 handed to the IOC the second part of its bid: «Governance, Legal and Venue Funding».

In terms of governance, this outlined a three-pronged organisation, built around the inevitable Olympic Games organising committee (COJO), a company called Solideo dedicated to the delivery of infrastructures, and an entity in charge of Legacy, a key dimension in the Paris 2024 vision.


Récit d'une réalisation collective

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Agenda 2020 du CIO

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